Planet Cranberry™ — Everyday for Everyone

Your Trusted Source For Cranberry Wellness

Our Story

Two Founders.
One Cranmazing Mission.

Where personal resilience meets decades of leadership and cranberry expertise.

Planet Cranberry™ was born from a deeply personal journey of resilience, discovery, and a belief that better information can empower people to take a more active role in their health and wellness.

Bringing together decades of executive leadership, entrepreneurial experience, and cranberry industry expertise, our founders created Planet Cranberry™ with an ambitious goal: to become a trusted destination for cranberry education, science, innovation, products, and wellness.

Planet Cranberry™ founders in a cranberry bog at sunset
Co-Founder & Chief Advisory Officer

Linda Grace John

Entrepreneur. Executive. Wellness Advocate.

An Entrepreneur and Proven Business Leader

Linda's career spans more than 30 years of building, leading, and growing organizations, with a focus on strategy, operations, growth, clinical excellence, client relationships, and human-centered care.

She spent 17 years as owner and CEO of her own company, an experience that gave her a first-hand understanding of what it takes to build a business from the ground up. She went on to hold senior executive roles at other organizations, serving as President, Chief Strategy Officer, and Chief Operating Officer.

Across these roles, Linda built a deep well of experience in developing growth strategies, strengthening organizations, building high-performing teams, and designing programs shaped around the needs of the people they serve.

That entrepreneurial and executive background, sharpened by business training at the Tuck School of Business at Dartmouth, would later become the foundation for a very different kind of venture: Planet Cranberry™.

Stephen Lukawski and Linda Grace John are co-founders of Planet Cranberry and may have a financial interest in products and ingredients promoted on this website. Stephen also has business relationships involving CRANOVA and delivery technology. Their recommendations should be understood in light of those relationships.

A New Health Challenge

As she got older, Linda started dealing with urinary health concerns more often.

Those experiences led Linda to become interested in consumer education and published cranberry research. She sought professional medical care and does not present cranberry as a medical treatment.

Why is urinary health, especially in women, so important? What role do daily habits and everyday wellness really play? And why did cranberry — a fruit she'd always linked to urinary health — keep showing up in the research?

Those questions pulled her into a deeper study of cranberry.

She learned about its naturally occurring compounds, decades of research tied to cranberry and urinary tract health, and a growing body of science looking at cranberry's potential role across other areas of wellness.

Cranberry became part of her personal routine — but that was only the start.

She saw how much more there was to understand about this small but powerful fruit, and how hard it could be for most people to separate cranberry myth from cranberry science.

That realization planted the seed for Planet Cranberry™.

The Birth of Planet Cranberry™

Linda saw a chance to build something bigger than another cranberry product or supplement brand.

She envisioned a single trusted home for everything worth knowing about cranberry — its science, benefits, naturally occurring compounds, research, products, growers, researchers, innovators, and the people shaping where the industry goes next.

Together with her co-founder, she turned that vision into Planet Cranberry™.

Today, Planet Cranberry™ is being built as a cranberry wellness and education platform where personal experience meets scientific discovery, giving consumers a way to explore cranberry's potential across every stage of life.

For Linda, this mission stays personal. What started as survival became curiosity. Curiosity turned into research. And research became a mission: helping people discover the power, science, and possibilities of cranberry.

Planet Cranberry™ Magazine — Linda Grace John cover

Credentials & Experience

  • 30+ Years Corporate Leadership
  • Fortune 50/500 Experience
  • Stage 3 Ovarian Cancer Survivor
  • National Program Director — Ovarian Cancer National Alliance
  • LCSW-R Licensed Clinical Professional
  • A Master in Social Work degree and Certified in CBT from New York University (NYU)
  • Tuck School of Business at Dartmouth
  • Inc. 5000 Fastest-Growing Businesses

Where Science Meets Story

Your Trusted Source For Cranberry Wellness

Planet Cranberry Magazine cover featuring Stephen Lukawski

Credentials & Achievements

  • 30+ Years Cranberry Industry Experience
  • Partner of CRAN MAX & CRAN dOR Brands
  • Founder of CRANOVA™ Ingredient Platform
  • Partner in Proprietary Time-Release Technology
  • Host — KISC My Health Podcast
  • 100+ Industry Leader Interviews
  • Planet Cranberry™ Brand Ambassador
  • Captain CranMan™ — Global Wellness Advocate
Co-Founder & Brand Ambassador

Stephen Lukawski

Captain CranMan™ — Cranberry industry executive and educator with more than 30 years of experience

A Legacy Built on Cranberries

For more than 30 years, Stephen Lukawski has been at the forefront of the cranberry industry, shaping its future through product innovation, education, and unwavering dedication to natural health. His journey began with the creation of two respected cranberry brands — CRAN MAX and CRAN dOR — both synonymous with premium quality, exceptional antioxidant properties, and consumer trust.

Innovating Wellness — CRANOVA™ & Time-Release Technology

Never one to rest on past success, Stephen founded CRANOVA™ — an ingredient platform poised to revolutionize natural health supplements. CRANOVA™'s breakthrough proprietary time-release technology is designed to optimize the delivery and longevity of cranberry extracts and other natural ingredients with short half-lives. This delivery matrix is designed to follow a controlled release profile in laboratory testing. Release testing measures a specific finished formulation and does not by itself establish better absorption, bioavailability or improved health outcomes.

Educator & Influencer — KISC My Health Podcast

Stephen's vision for wellness education extends far beyond product development. As host of KISC My Health, he launched a dynamic podcast that has become an essential platform in the natural products community — featuring thoughtful conversations with over 100 legendary leaders in natural health, exploring inspiring career journeys, leadership lessons, mentorship, overcoming adversity, and strategies for personal and professional growth.

"Three decades from farm to consumer — dedicated to proving that one extraordinary fruit can change the world."

Why Planet Cranberry™ Selected Captain Cranman™

Planet Cranberry™ selected Stephen as co-founder and brand ambassador for his three decades of experience across the cranberry supply chain, his work developing cranberry brands and ingredients, and his long-running commitment to consumer education through product development and his podcast. Working with Stephen allows Planet Cranberry™ to build an experience grounded in education and product information.

Stephen Lukawski and Linda Grace John are co-founders of Planet Cranberry and may have a financial interest in products and ingredients promoted on this website. Stephen also has business relationships involving CRANOVA and delivery technology. Their recommendations should be understood in light of those relationships.

United by One Mission

Two Stories. One Extraordinary Fruit.

Linda's journey from patient advocate to wellness educator. Stephen's three decades pioneering the cranberry industry. Together they built Planet Cranberry™ — the world's most trusted destination for cranberry science, education, and premium wellness solutions.

"My experience inspired me to learn more about cranberry and to help consumers distinguish responsible education from exaggerated claims."

— Linda Grace John, Co-Founder

"For 30 years I've known cranberry is underestimated. Planet Cranberry™ is our chance to show the world what this extraordinary fruit can truly do."

— Stephen Lukawski, Captain CranMan™

30+ Years Industry Experience

Deep cranberry expertise

Cancer Survivor & Advocate

Lived experience leadership

Fortune 50/500 Experience

Proven corporate leadership

CRANOVA™ Technology Pioneer

Time-release innovation

KISC My Health Podcast Host

100+ industry conversations

Planet Cranberry™ Co-Founders

United by one mission

Planet Cranberry™ is a Nutra Nova Group, LLC company.

These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease.